The Business Lunch hosted in October 2024 by the Hellenic Spanish Chamber of Commerce provided a valuable platform to discuss Greece’s digital transformation and its impact on key sectors like tourism, energy, and creative industries. As sponsor and panel member, we were honored to contribute to this important conversation, which brought together industry leaders, policymakers, and experts.
MOPTIL’s involvement in this discussion was a reflection of our ongoing commitment to driving digital innovation in the cultural heritage sector. Through our work in augmented reality (AR), virtual reality (VR), and artificial intelligence (AI), we are helping to bring Greece’s ancient history to life in new and exciting ways. By integrating these technologies, MOPTIL is making it possible for visitors, both locally and globally, to interact with cultural sites like never before.
Minister Dimitris Papastergiou’s Keynote Address
The event featured a keynote address by Greece’s Minister of Digital Governance, Dimitris Papastergiou, who highlighted the significant strides Greece has made in the digital sphere. From digital infrastructure to cutting-edge technologies, such as artificial intelligence and green energy initiatives, the Minister outlined the government’s vision for a digitally empowered Greece. He also discussed upcoming plans to further integrate AI and sustainable energy solutions into Greece’s economic framework, positioning the country as a leader in the digital transformation of Europe.
Angeliki Eleftheriou on AI’s Role in Tourism and Culture
Our Marketing & New Business Development Director, Angeliki Eleftheriou, took part in the panel discussion, offering valuable insights into how artificial intelligence is reshaping key sectors like tourism and culture. Angeliki Eleftheriou discussed how AI-driven technologies are enhancing customer experiences, improving operational efficiency, and creating new opportunities for growth in the tourism industry. She also addressed the intersection of culture and technology, highlighting innovative applications of digital tools to preserve and promote Greek cultural heritage in an increasingly digital world.
Watch the video here: https://youtu.be/tU3z0yBDS2g
Engaging Discussions with Industry Experts
The event also featured a lively panel discussion moderated by Aimilios Perdikaris, with contributions from distinguished speakers Thanasis Tsantilas and Fanny Skouvari. Topics covered included the role of digitalization in the energy sector, the creative industries, and the evolving business landscape in Greece. The panelists provided a comprehensive view of how digital transformation is influencing various industries, driving innovation, and positioning Greece for future success.
A Future-Oriented Conversation
The event concluded with a strong sense of optimism about the future, highlighting the importance of collaboration across sectors to ensure digital innovation drives sustainable growth in Greece.
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